Immersive Skin Animated

Descarga de plantillas: Immersive Skin Animated

This animated format includes a header countdown that, after user interaction, displays an immersive video with a transparent background that overlays the entire screen above the site. There are two types of interaction the user can perform to activate the immersive video:

  1. By clicking anywhere on the screen.
  2. After performing mouse over on the header, following the countdown.

Once the immersive video finishes, the initial static creative is restored.
If the user clicks a second time on the creative, they are redirected to the advertiser’s landing page

Requirements:

  • Piece dimensions: 1920x1000px. It is essential to use the templates, as dimensions alone are not enough information to correctly create the pieces.
  • Both versions for desktop (1000px and 1200px) must be prepared.
  • The essential content must be placed within the template’s safe zones (green areas), as they define the limits of the piece that will always be visible on any screen, regardless of its size.
    • The elements that require animation must be separated into individual and clearly labeled layers (name and order).
  • It is recommended to send a reference or animation idea to speed up the process.
  • Font files must be sent.
  • Two videos are used: a content video (in the header) and a transition video (immersive with transparency).

Immersive Video:
A video with alpha (transparency) must be prepared, maximum 5 seconds in HD quality or higher. Accepted formats:

  • Video with transparent background in .mov format, using Apple ProRes 4444 codec.
  • Image sequence in .png format, indicating the frame rate for composition. The video will be published in the piece exactly as received, meaning it will not be edited or modified in any way beyond dimension/file size adjustments by WEMASS.

What to send:
Video materials:
- Video with alpha (transparency) according to the specifications mentioned.
Skin Materials:
- PSD file of the skin created using the attached template. Include the fonts used in case text editing is needed.

Immersive Skin Animated Mobile

The mobile version of the Immersive Skin Animated is equivalent to a generic Skin Animated, whose objective is to replicate the animation of the desktop immersive video.

Download templates: Skin Animated Mobile

Requirements:

  • Asset dimensions: 900x900px. It is mandatory to use the templates, as the dimensions alone are not sufficient to correctly create the asset.
  • Essential content must be placed within the safe areas of the template (green zones), as these define the parts of the asset that will always be visible on any screen, regardless of its size.
  • The elements that require animation must be separated into individual and clearly labeled layers (name and order).
  • It is recommended to send a reference or animation idea to speed up the process.
  • Font files must be sent.

What to send:
Skin materials:
- PSD file of the skin, created using the attached template. Font files must be included, in case text edits are needed.