Full Skin Video

Download Template: Full Skin Video

Skin Animated that includes creatives over a background video. Then, through user interaction, the video expands to full screen via two possible options:

  1. By clicking anywhere on the screen.
  2. By performing mouse over on the header, after the countdown.

Once the full video playback is complete, or if the user decides to close it, a second creative with a static background is displayed. In this case, there is a play button that allows the user to replay the video.
If the user clicks a second time on the ad, they are redirected to the advertiser’s landing page.

Requirements:

  • Piece dimensions: 1920x1000px. It is essential to use the templates, as dimensions alone are not enough information to correctly create the pieces.
  • Both versions for desktop must be prepared: 1000px and 1200px.
  • The essential content must be placed within the template’s safe zones (green areas), as they define the limits of the piece that will always be visible on any screen, regardless of its size.
  • This skin has 2 phases, so 2 canvases must be prepared for each desktop version (1000px and 1200px) within the template:
    • First phase: creative with transparent background that appears over the background video.
    • Second phase: creative that appears once the video playback is finished. This creative must be designed with a static background.
  • Video Format:
    • Aspect ratio: 16:9.
    • Recommended duration: 20 seconds.
    • Accepted formats: .mp4 or .webm.
    • Best resolution available. The video will be recompressed/recoded for web use.
    • The video will be published in the piece exactly as received, meaning it will not be edited or modified in any way beyond dimension/file size adjustments by WEMASS.

What to send:
Video materials:
- Video in mp4 format according to the specifications mentioned.
Skin Materials:
- PSD file of the skin created using the attached template. If sending the editable file, also include the fonts used in case text editing is needed.

Full Skin Video Mobile

The mobile version of the Full Skin Video is equivalent to a generic Skin video.

Download templates: Skin Video Mobile

  • Asset dimensions: 900x900px. It is mandatory to use the templates, as the dimensions alone are not sufficient to correctly create the asset.
  • Essential content must be placed within the safe areas of the template (green zones), as these define the parts of the asset that will always be visible on any screen, regardless of its size.
  • The video can be positioned within the asset in the following locations: top, centered, or bottom.
  • The video adapts responsively to the width of the safe area if the viewing device’s screen is too small.
  • Recommended video format:
    • Aspect ratio: 16:9
    • Recommended duration: maximum 20 seconds.
    • Highest available resolution. The video will be recompressed/re-encoded for web use.
    • The video will be published in the asset exactly as received, meaning it will not be edited or modified in any way other than adjusting dimensions/file size.

What to send:
Video materials:
- Video in mp4 format according to the specifications mentioned.
Skin Materials:
- PSD file of the skin, created using the attached template. If sending the editable file, also include the fonts used in case text editing is necessary.